These NBA Teams Are Doing the #NBAVote Campaign Right
About a month ago, the NBA kicked off its annual #NBAVote initiative, which engages fans and NBA teams to submit votes of their favorite players around the NBA in hopes of getting them selected to participate as a starter in the All-Star game in February. The NBA has made social media one of the primary ways for fans to get their favorite All-Star(s) chosen, as voters can submit a maximum of one player name per Tweet, and they can also submit a maximum of 10 valid votes per Twitter handle per day. Fans all around the world have been partaking in the initiative, and certain NBA teams have approached it in super creative ways. While the NBA won’t be able to fix everything about NBA All-Star voting, you can find pleasure in certain teams of the NBA pushing their creative boundaries.
Check out four teams that are vying for their respective, potential All-Star in ingenious methods.
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Sacramento Kings – @sacramentokings
Twitter Followers: 577K
Strategy: Viral Video
Why We Like It: The Kings social media team did an awesome job of portraying the dominant monster that is DeMarcus Cousins in a hilarious way. The viral ad is short and sweet, and it does its job: remind you that Big Cuz is special.
