5 Books for Innovators and Entrepreneurs

Guy Kawasaki is an entrepreneur, thought leader and all-around relatable guy. He’s been around the block – Apple, Wikipedia – and he’s a walking definition of “tech evangelist.” Kawasaki teamed up with Peg Fitzpatrick to write this easy read, and it’s chock full of interesting tidbits and anecdotes to help businesses truly connect with their audiences.

It’s a great starting point for start-ups and longstanding companies seeking to make it in the social media world.